On September 7, 2013 IDEA campaign held a coastal cleanup action in  Nardaran  beach on the occasion of "The International Coastal Cleanup Week" that is celebrated in the first week of September every year. The action was held under teh slogan "All together for nature in the cleanup week" .

Main aim of action was collection of trash in the coastal zone, draw the attention of youth to the pollution of earth and its dangers, call people not to pollute and keep the territory where they have rest clean.

More than 100 young people participated in the action. According to standards of hygiene participants put on special gloves and also divided collected trash into food and non-food waste. The collected trash was sent to Balakhani landfill and Waste-to-Energy Plant to be sorted and recycled.

It should be noted that IDEA campaign regularly holds cleanup actions considering its benefits for both human and environment.